Resume

Michael Hawkins

Lead/Senior Product Designer

15+ years shipping enterprise platforms where trust, complexity, and AI intersect - delivering 10× faster review workflows, 65% friction reduction, and 300% user growth.

Download Resume (DOCX)
Impact Highlights
200K+
New monthly users - Global Certification Portal
65%
Friction reduction - Global Certification Portal
10×
Faster review than manual - AI-Assisted Review
50%
Reduction in time-on-task - Enterprise B2B Asset Marketplace
25%
Check-in failure reduction - Remote Proctoring Platform
300%
User volume growth - Remote Proctoring Platform
68%
Download rate increase - Knowledge Adventure
400%
Subscription revenue increase - Knowledge Adventure
Core Competencies

Product Leadership

  • Product design
  • Product strategy
  • UX/UI design
  • Interaction design
  • Information architecture

Human-AI Interaction

  • AI-assisted workflows
  • Human-in-the-loop systems
  • Agentic workflow design
  • Model explainability

Enterprise SaaS

  • Human-AI workflows
  • Biometrics systems
  • Identity verification systems
  • B2B/B2C platforms
  • Global-scale experiences
Core Skills, Tools & Methods

Core

  • Product design
  • Information architecture
  • Design systems
  • Prototyping
  • Accessibility (WCAG)
  • Cross-functional collaboration

Tools

  • Figma
  • Adobe Creative Cloud
  • Miro
  • Confluence
  • Lucidchart
  • VersionOne

Methods

  • Design sprints
  • User research
  • Usability testing
  • Iterative design
  • End-to-end product design
Experience
04/2019 – 03/2026
Senior Product Designer
Pearson VUE · Bloomington, MN

Led product design across remote proctoring, identity verification, AI-assisted review, and enterprise operations - partnering with Product, Engineering, AI/ML, and compliance to ship trust-critical systems at global scale.

  • Reduced review time from 3+ hours to under 10 minutes by designing Smart Review, an AI-assisted investigation workspace that translated model probability scores into clear risk indicators, structured decision paths, and explainability cues - keeping human judgment firmly in the loop.
  • Recognized that AI flags without supporting evidence increase automation bias, then designed an evidence-first triage model that surfaced the “why” behind each flag - achieving 98% agreement between reviewers and investigators.
  • Reduced onboarding friction by 65% for 200K+ new monthly users by redesigning a legacy certification portal through design sprints, usability testing, and phased delivery.
  • Partnered with engineering to transform a high-friction room-verification step into an AI-guided computer vision workflow that improved issue detection and reduced support burden before candidates entered the live proctoring queue.
  • Under strict compliance, auditability, and offline constraints, modernized a legacy desktop admissions workflow into a tablet-based biometric pilot for secure test-center operations - balancing security requirements with real-world usability.
  • Re-architected an enterprise asset management platform’s information architecture, reducing time on task by 50% for B2B administrators across partnerships with Microsoft, Amazon, and Apple while cutting support escalations.
  • Compressed a 24-month platform roadmap into 6 months during a global crisis, reducing check-in failure rates by 25% through rapid iteration and close cross-functional partnership.
05/2014 – 04/2019
Senior UX/UI Analyst
Pearson VUE · Bloomington, MN

Owned key parts of the company’s digital ecosystem across 50+ applications and 10+ technology stacks, including the complete design of the ONVUE remote proctoring check-in experience.

  • Founding designer of OnVUE remote proctoring, owning the end-to-end experience from initial launch through global scale. remote proctoring check-in experience end to end - a consumer-facing platform and B2B proctor toolset that supported 300% user volume growth over 5+ years of continuous product stewardship.
  • Established scalable design patterns and brand standards across 50+ applications and 10+ technology stacks, improving consistency and usability at enterprise scale.
  • Directed delivery of 10+ high-traffic B2B and B2C portal applications for partners including Microsoft, Adobe, and AWS - improving clarity, consistency, and product-market fit across diverse stakeholder groups.
03/2013 – 05/2014
Senior UX/UI Analyst
Pearson Credential Manager · Bloomington, MN
  • Built UX practice inside an engineering-led organization by introducing design methods and structured journey thinking for administrators, sponsors, and enterprise partners.
  • Designed complex admin and partner workflows, translating detailed requirements into clearer interface patterns and more usable enterprise tools.
03/2011 – 03/2013
Creative Director – UX & Design
BrandSpring Solutions · Eden Prairie, MN
  • Led a 4-person design team creating high-fidelity prototypes, workflows, and web experiences for enterprise clients. Expanded the agency’s interactive presence and inbound lead engagement through redesign and social media strategy.
03/2008 – 03/2011
Creative Director – UX & Product Design
Knowledge Adventure · Torrance, CA
  • Led product and marketing initiatives that increased platform downloads by 68% and subscription revenue by 400%. Built design practices while hiring, managing, and mentoring designers to scale output and quality.
Education
A.A.S. Graphic Design & Visual Communication
Minneapolis Technical College