// RESUME · Lead Product Designer · 15+ years

Michael Hawkins. Lead Product Designer.

Enterprise SaaS · Human-AI Systems · Complex Workflows · Trust-Critical Products

Professional summary

I am a hands-on ambiguity-loving AI-forward Product Designer with 15+ years leading end-to-end UX for B2B and B2C SaaS, human-AI decision systems, and trust-critical products at global scale. I was the founding designer for the remote proctoring platform OnVUE, driving 300% growth through years of stewardship and serving 2.3 million exams annually. I turn complex business rules and technical constraints into clear products people trust and teams can ship.

Career highlights

  • 10× faster review - Designed AI-assisted evidence, risk interpretation, human-review, and escalation workflows that dramatically accelerated exam-video review.
  • 50% reduction in administrator task time - Re-architected role-based marketplace, inventory, permissions, and operational workflows for enterprise certification programs.
  • 65% less user friction - Streamlined onboarding, navigation, personalization, and self-service for a certification platform serving 200,000+ new monthly students.
  • 50+ applications across 10+ technology stacks - Led design-system modernization and implementation quality across modern Angular applications and legacy enterprise systems.
  • 2.3 million exams annually - Founded product design for the remote-assessment platform that became OnVUE, evolving remote check-in into a global assessment experience.

Core product design expertise

Product Leadership

Product vision, 0-1 design, requirements refinement, phased prioritization, systems thinking, stakeholder influence, executive presentations, and cross-functional leadership.

Enterprise & AI Systems

Enterprise SaaS, multi-sided platforms, human-AI workflows, trust-critical systems, role-based workflows, design systems, information architecture, and interaction design.

Research & Delivery

Design sprints, user interviews, moderated usability testing, research synthesis, interactive prototyping, accessibility (WCAG 2.1 AA), implementation review, and production UI QA.

Platforms, Tools & Technologies

Figma, Axure RP, Miro, Lucidchart, Adobe Photoshop, Adobe Illustrator, ChatGPT, Claude, Claude Code, Microsoft Copilot, Hotjar, Google Analytics, Jira, Confluence, Trello, and Slack.

Professional experience

Senior Product Designer

Pearson VUE 05/2014 to 03/2026

Lead product designer across remote proctoring, identity verification, candidate onboarding, AI-assisted review operations, biometric admissions, and B2B skilling workflows. Partnered across 15-30-person teams and influenced director- and VP-level decisions from discovery through launch, post-launch analysis, and feature refinement.

Platform stewardship & trust-critical products

  • Led the 0-1 design of the product that became OnVUE, establishing the core check-in model and supporting 300% growth through years of platform stewardship.
  • Reduced check-in failures approximately 25% through device testing, candidate guidance, and a mobile bridge for headshot, ID, and room capture for OnVUE.

Human-AI systems & product vision

  • Defined human-AI decision and recovery patterns for AI-Assisted Review Workstation and AI-Guided Environment Validation, including evidence, risk interpretation, bounded retries, escalation, and human accountability.
  • Co-led Certiport's three-year North Star sprint and, as sole designer, converted decisions into a tested multi-persona Figma prototype and phased roadmap for 200,000 new students monthly.

Enterprise workflows & specialized tools

  • Cut administrator task time 50% by redesigning a role-tiered asset marketplace spanning inventory, permissions, requests, approvals, and high-frequency partner workflows.
  • Designed specialized portal tools for exam scheduling, accommodations, question authoring, multimedia deployment, group proctoring, and biometric admissions.

Design Systems & End-to-End Delivery

Pearson VUE · Senior Product Designer 05/2014 to 03/2026

Additional responsibilities within the same Pearson VUE tenure, spanning platform quality, cross-functional delivery, and enterprise design-system modernization.

  • Led Pearson VUE's interactive rebrand and design-system modernization across 50+ applications and 10+ technology stacks, adapting the new visual language for Angular platforms and deeply constrained legacy products.
  • Consistently led design from discovery through post-launch analysis, helping shape and refine requirements, prototyping, writing and moderating usability studies, translating findings into implementation-ready designs, supporting engineering handoff, prioritizing pre-release UI defects, evaluating outcomes, and refining features.
  • Partnered across 15-30-person teams and influenced director- and VP-level decisions while remaining a hands-on individual contributor.

Senior UX / UI Analyst

Pearson Credential Manager 03/2013 to 05/2014
  • Established product-design practices inside an engineering-led organization, introducing clearer workflows, reusable patterns, and stronger collaboration for enterprise administration.
  • Translated complex partner and sponsor requirements into role-based tools for administrators, certification programs, and enterprise clients.

Creative Director, UX & Design

BrandSpring Solutions · Eden Prairie, MN 03/2011 to 03/2013
  • Led a four-person design team delivering product concepts, prototypes, web experiences, and digital strategy for enterprise clients.
  • Expanded the agency's interactive practice by establishing UX methods and visual standards that increased inbound engagement.

Creative Director, UX & Product Design

Knowledge Adventure · Torrance, CA 03/2008 to 03/2011
  • Increased platform downloads 68% and subscription revenue 400% by leading product, marketing, and growth initiatives for educational software.
  • Built and scaled design practices by hiring, managing, and mentoring designers while establishing standards across product and marketing teams.

Selected Pearson VUE product work

AI-Assisted Review Workstation · AI-Guided Environment Validation · OnVUE Remote Proctoring · Certiport North Star · Enterprise Asset Manager · Biometric Admissions. All case studies →

Education

A.A.S., Graphic Design & Visual Communication | Minneapolis Technical College

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