My Role:
Managed and designed website redesigns, creative updates, e-mails, banners and sweepstakes for specialty apparel retailer. Designed integrated marketing programs inline with in-store promotions to maintain the corporate brand strategies while increasing revenue.
Results
Created viral e-mail campaigns generating $2.6 million in revenue.
Skills:
Creative Direction | Team Building and Mentorship | Brainstorming and Strategy | Concept Development |Brand Building | Website and Interface Design | Information Architecture | User Experience |
Technology:
Abode Photoshop | Abode Illustrator | HTML + CSS | Flash + ActionScript |Dreamweaver | WordPress | Microsoft Visio | Microsoft Office |
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